Local SEO is the process of optimising your website and overall digital presence in order to ensure you are ranked better on Search Engine platforms (especially Google) for your specific audience within a particular geographical location.
Content is integral in creating and maintaining a credible presence for your business.. Your specific audience will come to trust your voice and brand and will ensure they keep returning to your website for services and advice.
Social media marketing will allow your business countless opportunities to connect with your audience and help you build your brand, increase sales, and drive traffic to your website.
Sometimes all the marketing acronyms and jargon can get a bit overwhelming and what you really need is someone to give you advice on what your business really needs in terms of marketing.